Privacy Policy

This document was automatically translated from French.
In the event of any discrepancies between the translated version and the original French version, the French version shall prevail.

Last updated September 4, 2025

WeWard SAS

WeWard SAS, data controller (hereinafter “WeWard SAS”) is a simplified joint-stock company with a share capital of €1,203.32, whose registered office is at 111 Avenue Victor Hugo 75016 Paris, registered under SIRET number 85361417000035 with the Paris Trade and Companies Register. This privacy policy applies to the use of the WeWard Mobile Application (the “Mobile Application”), to access to the Services we provide and aims to inform you about the collection, use and, more generally, the processing of your personal data. All capitalized terms not defined herein shall have the meaning given to them in the Terms and Conditions.

Please note that you must be of the legal age required to use the Services, in accordance with the applicable law in your country of residence. In particular, if you reside in a country of the European Economic Area, you must be at least 16 years old (or the minimum age allowed by your national legislation, if lower — 15 years in France, for example) to be able to consent alone to the processing of your personal data.

1/ WeWard SAS collects and processes personal information including, in particular, your name, your mobile phone number, your email address, your IP address, unique device identifiers and other identification identifiers, photographs and/or payment information. The legal basis for the processing is the performance of the contract (Terms of Use to which you adhered) concluded between you and the Company.

More specifically:

Data Purposes
Email address, unique identifiers related to the user account, consents, your time zone, language, date of birth (optional) Allow access to the Service (create an account), authenticate users and allow proper use of the app. Know which time zone you are connected to (to reset your step counter from midnight). Translate texts according to your language.
Number of steps and geolocation data (optional) Count the user's steps, evaluate distance traveled, verify eligible physical activities, grant rewards, place the user on the map and display nearby Virtual Items.
Number of consecutive days on the application Calculate and display the number of flames.
Number of consecutive days on the application, username, number of XP, number of Wards, number of steps, number of flames Rank users within leagues, among friends, within championships and communities.
Last name, first name, postal address, mobile phone Provide “physical” gifts (data transmitted to merchants who must deliver gifts), manage participation in sweepstakes, organize events, assist the delivery person in case of issues. Manage possible purchases.
IP address (city level) Provide the service by awarding points based on actions at partners or on the application.
Transaction history, earnings and virtual items Provide you with the history of transactions, your earnings and your collections.
In the case of a connection via Facebook Connect or Google: email address, name, first name and profile picture from the Facebook or Google account Log in to the service and complete the user profile.
Your identification data, including your email address, your journey on the app, the messages you send us, problems encountered, the IP address Support, proper functioning of the app and compliance with our commitments, sending emails (transactional).
Email address Sending emails about offers, challenges, promotions, events related to earning Wards.
User-generated data, such as photos, images, blog comments, questions, messages, original works and any other content or information that you generate, transmit or make available on the Service, as well as associated metadata. Metadata includes information about how, when, where and by whom content was created, as well as formatting or modification of it. Metadata also includes information you may add, or that may be added to your content, such as keywords, geographic or location data and other similar information. Performance of the service, proper functioning of the application and compliance with our commitments, animation of the WeWard Community.

As part of the Services, we may provide you with a feature allowing you to search for friends using their phone number, name, first name, username or by using your Facebook and/or Google credentials. If you wish, you will be invited to authorize the WeWard Application to access your address book or certain information associated with your Facebook and/or Google account, such as your name, profile picture, gender and friends list. To the extent you consent, this information will be processed by us in order to identify your friends who are users of the Application or to allow you to invite friends to install the WeWard Application. WeWard SAS will never contact your friends who are not users of the platform directly.

2/ With your consent (legal basis), we will collect information about your location and your physical activity in order to (i) personalize the reward offers visible on the Application according to your profile and position, (ii) offer you virtual items to collect. You can enable and disable location using the settings of your mobile device’s operating system. However, when you disable this feature, you will only have access to limited features of the Application and in particular, it will be technically impossible for us to collect information related to your physical activity and your location, which will prevent the tracking and/or conversion of your movements into Wards. You will still be able to earn Wards by performing other actions (watching ads, making purchases, participating in surveys, etc.).

With your consent, we also process:

Data Purposes
Data necessary for targeted advertising and measurement of campaign performance: account creation date, number of Wards, country, age (if provided), advertising identifier (information from your phone that you can reset), journey in the app, clicks, IP address, web browsing path, device data (such as OS type and version, manufacturer and model, browser type and version, screen resolution, language settings), unique identifiers, IP address, email address. Data transferred by WeWard to advertising partners for targeting and performance measurement. Non-exhaustive list of partners: Facebook, Google, Ironsource, Adcolony, Vungle, Applovin, Meta Platforms, TikTok, Unity, Adjoe, Adjust…
Gender and date of birth (optional) Commercial targeting
Profile photograph (optional) Update of the User profile

You may withdraw your consent at any time by contacting us at the email address shown at the end of this Policy or directly from the Mobile Application settings.

3/ As WeWard is a user community, each person can view certain information related to other users (number of steps, number of Wards, number of flames, number of XP, Wards used to support charitable projects, their followers, CO2 saved). To avoid sharing this data, you can choose to make your account “private” in the app “settings” so that you are only visible to your followers and no longer to all users. You can also remove followers from your account at any time. Note that the number of XP remains visible to other Users at all times even in private mode.

WeWard being present on social networks, messages exchanged and posts are also analyzed and taken into account for the proper operation of the company.

The legal basis for these processing operations is WeWard’s legitimate interest, and it is specified that sending the requested photo is not mandatory and that refusal has no consequences.

Other processing operations are based on WeWard’s legitimate interest:

Data Purposes Company’s legitimate interest
Photograph of your identity document, your IBAN, your date of birth, your last name, first name and address. Traceability and compliance with legal obligations in the event of a bank transfer Be able to respond to banks’ questions under their legal obligations
Activity time and calories; step data up to 12 months before app installation. Provide statistics on the person’s physical activity in order to improve their performance Provide additional content to users and allow the user to track their performance. Measure the effectiveness of the application on user motivation and develop motivational factors.
IP address (city level) Conduct anonymized statistical studies on users’ geolocation Know the number of users in each city
Email address Communicate with you, in particular to inform you of news, offers, challenges, promotions, updates to the Application, the Website, our Terms and Conditions and/or this Privacy Policy, invitations to events Provide additional information
Referral code, referee-referrer links, Wards balance of the referee. Offer referral programs Increase the number of users and enhance user experience
History of places visited. Carry out anonymous statistics Know the number of users in certain locations
Type and model of mobile device, browser type, device identification, connection times and pages viewed. Enable the Application’s operation, detect malfunctions to maintain quality and for general anonymous statistics Maintain Service quality and improve overall customer knowledge, R&D
Statistical data (number of views, number of clicks, revenue generated) per partner. Produce general statistics and improve partner knowledge. Transfer of this information to merchant partners in an anonymous form Improve service knowledge and performance, R&D. Allow merchant partners to evaluate WeWard’s performance
Device identifier, cheat score*, number of referrals, all identifiers that have used the WeWard account, source step applications, all transactions with partners, number and amount of transfers, surveys and offerwalls executed. Verification of suspicious actions. Fraud detection (persons with multiple IPs for one phone, an abnormal number of referrals, same IBAN for multiple accounts) Detect fraud
Email exchanges and banking transaction data and reward distribution data. Have access to the history of your transactions and your earnings Comply with contractual and regulatory obligations, including for internal audits. Retain evidence in case of litigation
Advertising identifier, journey in the app, impressions, clicks. Measure the effectiveness of marketing campaigns Conduct business, R&D
Purchases made on the Top Deals page Manage the Top Deals page and meet accounting obligations Retain commercial documents
File of requests to exercise rights (right of access, objection, erasure…) Respond to your requests within the legal timeframe Comply with our legal obligations (GDPR)

*An algorithm to detect cheating is used by WeWard as soon as a user requests a transfer, a gift card, requests to exchange their Wards for certain gifts or makes a donation. The objective is to detect suspicious behavior (e.g.: artificial simulation of steps, artificial simulation of geolocation points, inconsistent viewing of ads, falsification of purchases or actions performed at our partners, falsification of referrals). If the user uses such methods, their account will be suspended. They will be informed beforehand.

All the data in the table above may be used by WeWard to comply with its contractual and regulatory obligations, including for internal audits and to retain evidence in case of litigation.

4/ We work with third parties (local merchants, advertising networks, analytics providers, affiliate platforms hereinafter “Partners”) who may provide us with or receive information about you.

Data Purposes
Responses to survey company questionnaires (data for which WeWard is not the data controller). WeWard only sends a customer ID to the partner. Only when the user answers a survey: data collected and processed by partner survey companies (e.g., Tap Research and Theoremreach acting as data controllers) for their own statistical study purposes. Questionnaires allowing the user to earn Wards. Non-exhaustive list of partners: Tap Research, InBrain, Pollfish…
Advertising identifier (information from your phone that you can reset) Provide rewards based on videos watched (legal basis: performance of the contract). Offer targeted advertising (legal basis: consent): ID collected by WeWard and transferred to advertising partners for targeting. Non-exhaustive list of partners: Facebook, Ironsource, Adcolony, Vungle, Applovin…
Unique identifier of your account and purchases made with partners Provide rewards based on videos watched and purchases made (legal basis: performance of the contract). Provide statistics on the person’s physical activity to improve performance.
Unique identifier (email, database identifier) and user sessions (pages visited, clicks…) Provide statistics on app usage (pages viewed, clicks, retention…) and allow support and engineers to resolve bugs to improve Application performance, R&D. Non-exhaustive list of partners: Amplitude, Google (Firebase), Datadog…

Users for whom the law of their country of residence allows it can obtain the exhaustive list of these partners on simple request to the email address indicated at the end of this Policy. They can obtain the identity of third parties to whom we disclosed their personal data during the previous calendar year for direct marketing purposes.
Please note that we do not accept requests by phone, postal mail or fax, and that we are not responsible for requests that are mislabelled, misaddressed or incomplete.

Recipients

Your personal data is processed by WeWard for the purposes described above and, for that purpose, WeWard may transmit your data to third parties belonging to the following categories:

1/ To our sub-processors: WeWard may use trusted partners acting as processors, in particular:

These third parties are contractually prohibited from using the personal data transmitted by WeWard except to provide the services for which they have been contracted, and they are required to maintain the security and confidentiality of your information with protection equal to or greater than that offered by WeWard. A contract compliant with Article 28 of the GDPR is concluded with each of our sub-processors. You can obtain the list of these sub-processors on simple request to the email address indicated at the end of this Policy.

2/ To our Partners: WeWard ensures as much as possible that the Services are offered transparently by the Partners with whom WeWard collaborates. For example, Partners may request WeWard to obtain information to confirm a click so as to allow you to benefit from the Services offered (Rewards). WeWard ensures that Partners with access to your personal data process it only for the purposes described at the time of converting Wards into Rewards.

You can obtain additional information about these Partners by sending an email to the address indicated below.

3/ To our affiliated companies

In the provision of our Services and for the purposes described in this Policy, we may share your personal data with our affiliated companies or group entities located within the European Economic Area or the United States, when necessary to ensure business continuity or improve our Services. These transfers are carried out in accordance with applicable law.

In any event: aside from the cases described above, WeWard will only disclose your personal data, without prior notice, if required by applicable law, or if such disclosure is necessary to comply with the law or regulation in force, a judicial proceeding and/or an administrative or judicial order; to protect and defend the Company’s rights or property; and/or to act in urgent circumstances to protect the personal safety of Application Users or third parties. WeWard will never disclose its Users’ list to third parties without your prior consent. Subject to your express prior consent, WeWard partners may contact you directly or via our intermediary to offer you commercial offers.

Security

WeWard processes your data in confidence and securely by implementing the technical and organizational measures necessary to preserve their security, confidentiality and integrity under optimal conditions.

Only persons strictly authorized by WeWard will have access to your data. No unauthorized third party may access them, except under a legal obligation or union obligation incumbent on the data controller.

Security risk is inherent to any Internet and information technology. We do our best to ensure the security of personal data but cannot guarantee it.

Retention period

WeWard retains your personal data for the period necessary to provide the Services. Thereafter, data is kept in an active database for up to 7 days after account deletion, or after 24 months of inactivity (then 5 years in intermediate archiving), subject to legal and regulatory retention obligations.

Particulars:

Data Retention
IP address The IP address is kept for the duration of the relationship. It is nevertheless deleted after 3 months of inactivity on the Application or 7 days after deletion of your account.
Information that you participated in a survey WeWard only retains the fact that you earned x Wards for a survey on a given day and at a given time, and this during the relationship, 7 days after account deletion, and/or after 24 months of inactivity.
Facebook or Google username, Facebook or Google profile picture, gender and Facebook or Google friends list WeWard does not keep the friends list. You can remove the Facebook-Google/WeWard link from your Facebook/Google account. WeWard retains the link for the lifetime of the account.
(Geo)location data Location data related to the collection of a virtual item are retained as long as your account is active, 7 days after account deletion, and/or after 24 months of inactivity. Geolocation points are not retained.
Identity document 1 month after uploading your identity document. The information that your identity document is validated is retained for the duration of the relationship, 7 days after account deletion, and/or after 24 months of inactivity.
Cheat score WeWard retains the anonymized cheat score after deleting your account.
Messages (content) 4 years
File of requests to exercise GDPR rights 3 years from the end of the calendar year of your request. 1 month for the copy of your identity document if it was requested.

COOKIES / TRACKERS

Trackers are small text files (called “cookies” in English) placed on your device by your browser and/or the websites and applications you visit, including the site published by WeWard.

Mobile applications do not use cookies in the same way a website would. They use SDKs (software development kits).

Cookies and SDKs are mainly used to allow the site and application to function, or to function more efficiently, but also to provide information to partner website owners, to improve your user experience and to display personalized content or ads.

On the site www.wewardapp.com, we use only one functional cookie (Datadog) to detect malfunctions.

No cookie is deposited by third parties and WeWard does not use any advertising cookies on this site.

On the WeWard app, we use:

  • trackers necessary for the application to function correctly and improve your experience: trackers (Facebook Sign In, Apple Sign In, Google Sign In, Firebase) in order to recognize you when you arrive on the application and an “IPbase” tracker to identify your country and offer you an app version corresponding to your country and language (trackers necessary to provide a service you request).

    We also use trackers (Firebase Crashlytics, Datadog) to detect application malfunctions.

  • The CodePush tracker to update the application which does not collect any personal data.

  • Trackers (Firebase) to manage the sending of notifications. You can disable notifications by going to your device settings.

  • Audience measurement trackers, exempt from consent (Amplitude and Firebase) and strictly necessary for the provision of the service (performance measurement, detection of navigation problems, optimization of the site’s technical performance or ergonomics, estimation of required server capacity, analysis of viewed content), which meet the criteria for consent exemption.

  • Advertising trackers (Ironsource, Applovin, Adcolony, Unity, A4G, Bidmachine, DT Exchange, Google AdMob, InMobi, Litfoff, Meta, Mintegral, Ogury, Verve, Pangle, Line, App Prizes, Ayet Studio, MyChips, Tapjoy, Bitlabs, CPX, PrimeSurvey, TapResearch, Theorem Reach) collect data on campaign performance and exposure and display ads or surveys when you wish to earn rewards.

  • Attribution trackers (Adjust and Facebook Ads) to analyze and manage acquisition campaigns. You can consult the Facebook ad settings and update your preferences at any time.

You can object to one or more trackers by sending your request to privacy@wewardapp.com.
You can contact WeWard at any time (privacy@wewardapp.com) to access the privacy policies relating to these trackers.

Information collected by trackers is retained for a maximum of 6 months.

The processing of data from these cookies is carried out in accordance with our Cookie Policy, which we invite you to consult.

Transfer(s) of data outside the European Union

As part of the provision of the Services, WeWard may use analytics and notification service providers whose headquarters or servers are located in countries that are not members of the European Union and that have not received an adequacy decision from the European Commission. These countries (USA, Madagascar, UK) ensure a lower level of protection than the framework within the European Union. In such cases, WeWard ensures that this transfer is carried out in compliance with applicable regulations by taking all appropriate measures and in a legal, technical and operational framework that ensures the confidentiality and security of these data. These third parties commit to respect the European Commission’s Standard Contractual Clauses.

You can obtain information on transfers by sending an email to the address indicated below.

Deletion of data

You can delete your data at any time by going to the application, in the profile page, via the “delete my account” button or by sending an email to contact@wewardapp.com. These data will be archived in full within 7 days and deleted after 3 months.

Third-party sites and services

Our Services may contain links to websites, mobile applications or online services operated by third parties. We may also integrate certain content or features from these third parties. These links or integrations do not constitute endorsement or affiliation with these third parties.

We exercise no control over these third-party sites, applications or services and cannot be held responsible for their personal data practices. We recommend that you consult each third party’s privacy policy to understand how your personal data is processed there.

Your rights

In accordance with applicable law, you have the right of access, objection, rectification, erasure of your personal data as well as the right to restriction of processing, data portability and to determine the fate of your data in the event of death. Finally, regarding profiling operations, you have the right to object to the use of such a process. You may also withdraw a previously given consent. However, exercising certain of these rights (objection to profiling, withdrawal of consent to geolocation) may make it impossible for WeWard to provide you with access to the Application or the use of all or part of the Services.

These rights can be exercised by contacting us at privacy@wewardapp.com. In addition, you are reminded that you can directly exercise some of these rights through your account settings (delete documents, delete optionally requested information and even general deletion of your account). You can remove the Facebook-Google/WeWard link from your Facebook/Google account.

You can unsubscribe from marketing emails by following the unsubscribe instructions at the bottom of such emails, or by contacting us. Please note that if you choose not to receive marketing emails, you may still receive service-related emails or other non-commercial communications.

Advertising choices. In some cases, you can limit the use of your information for targeted advertising according to your interests by configuring the following options:

  • Browser settings. You can change your web browser settings to block third-party cookies.

  • Privacy-focused browsers or extensions. You can use privacy-focused browsers and/or extensions (modules) that block advertising tracking technologies.

  • Platform settings. Some platforms such as Google and Facebook offer features to disable targeted advertising, accessible at the following addresses:

  • Industry-provided tools. You can also opt out of targeted advertising from companies that are members of the following opt-out programs:

  • Mobile settings. You can configure your mobile device settings to restrict the use of your device advertising identifier for targeted advertising.

Please note that these opt-out settings must be applied separately on each device and each browser you use.
We cannot guarantee that companies we work with participate in the opt-out programs mentioned above.

Do Not Track. Some web browsers can be configured to send “Do Not Track” signals to online services you visit. Currently, we do not respond to these “Do Not Track” signals. To learn more about “Do Not Track”, please consult the sites of your local authorities (for the US: http://www.allaboutdnt.com)

If you are not satisfied, you have the right to lodge a complaint with your local data protection authority, which you can find via the following link: https://www.edpb.europa.eu/about-edpb/about-edpb/members_fr

For France, WeWard’s lead supervisory authority:
Commission nationale de l’informatique et des libertés (CNIL) 3 Place de Fontenoy - TSA 80715 - 75334 PARIS CEDEX 07 Tel.: 01 53 73 22 22

Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time to reflect changes in our practices, our Services or legal requirements. In the event of a substantial change affecting your rights or requiring your consent, you will be informed by appropriate means (for example, notification in the application or by email) and, if necessary, we will request your consent again.

The updated version of the Privacy Policy will be published on our Services with the revised date. We invite you to consult this Policy regularly to be aware of any changes.

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